Text

Tell us where it goes

  • The excact page title
  • If the page already exists, the URL of the page

Send the text exactly how you want It to appear

Please send your final, ready-to-post text in a format we can easily copy and paste.

Our preferrred formats:

  • Directly in the body of your email
  • In a Word document (.doc or .docx)
  • In a Google Doc with editing access

Please avoid sending text over in PDFs. They make it harder to copy and paste your content to the website.

Formatting tips

To help us update your site efficiently and maintain a consistent look, please follow these formatting guidelines:

Use:

  • Default / Standard text only – no extra styling needed
  • Heading levels for subheadings:
    • Use heading 2 for main sections
    • use heading 3 and so on for subsections
    • Avoid using heading 1 – It is reserved for the page title
    • Don’t skip heading levels (e.g. don’t jump from headingg 2 to heading 5)

Do NOT use:

  • Use custom fonts, font colors, sizes or stlying.
  • Use italics, strikeout or underline.
  • Word Art or decorative text effects
  • Text boxes, tables, or other layout elements

We’ll handle all styling to match your website’s design. Clean, properly structured text helps us keep your site looking great and improves accessibility and SEO.

Word count guidelines

To help your content perform well in search engines, please aim for the following minimum word counts:

Content TypeRecommended Word Count
Standard page or blog post> 300 words
Cornerstone page or blog post> 900 words
Taxonomy description* > 30 words
Product description> 200 words
Cornerstone product description> 400 words
Product short description20–50 words

*Taxonomy descriptions apply to categories, tags, or collections.

Clear, informative writing that hits these benchmarks helps with visibility, ranking, and user experience.

Clarify what to do with the text

Let us know if the content you are sending is meant to:

  • Replace existing content
  • Be added as new content
  • Be removed enitrely

Replacing existing text?

Please include both the current text (so we can locate it easily) and the new text you’d like us to use.

Use this method for:

  • Full content replacements
  • Partial edits to a paragraph (e.g., removing multiple sentences from within a block of text)

Example:

Page: https://example.com/example
Current text:
“We have been serving clients since 2010 with dedication and professionalism.”
Repleace With:
“Since 2010, we’ve helped clients grow through honest, expert digital solutions.”

Removing text?

If you’re removing a standalone sentence or block of content, please copy and paste the exact text you want removed.

Example:

Page: https://example.com/example
Remove the following sentence
“Contact us today to learn more about our consultation packages.”

This helps us ensure we remove the correct content without mistakes.